Volkswagen dominated UK sales in October and scooped 8.52% of sales, writes Robin Roberts.
BMW, Kia, Mercedes-Benz and Audi all out performed the rest and left Ford and Vauxhall, traditional leaders, trailing behind.
Regionally, Wales bucked the trend and grew new car sales last month, the only part of the UK market to do so.
In Wales, 3,946 new cars were registered last month an improvement of 7.32% over the same last year.
It has also cut back on the losses throughout 2021 and reduced the downturn to minus 2.69% with registrations in ten months now standing at 49,253 new models.
The big winners were electric cars and in particular Kia EV6 arrival boosted their sales to the highest of any October, helped by the e-Niro and Soul EV.
The comparative simplicity of electric cars is leading to a boom in their sales while conventional petrol and diesel models are stuck without adequate supply of semi-conductors for their technology.
Latest figures show over one-in-three new cars sold in Wales last month was electric or hybrid.
Kia also became the best selling ev brand, helped by the arrival of its new large EV6 model on the tail of the e-Niro and Soul EV models which also made it the best-ever October for the Korean brand in Britain.
Car makers have been struggling to get the parts they need to complete models and with between 1,500 and 3,000 microchips in each model it’s a severe issue.
Without the right cars coming into showrooms, dealers have been struggling to sell models although advance orders for up to ten months away are being placed, without concrete guarantees for delivery.
However, electric models have about a sixth of the components of a conventional petrol or diesel model and use far fewer chips so are easier to build, with some exceptions.
The issue means that October’s new car registrations look bad, although there is a glimmer of hope.
Plug-in vehicle sales have accelerated so rapidly that more will join Britain’s roads in 2021 than during the whole of the last decade, according to the latest forecast from SMMT.
A total of 271,962 new battery electric (BEVs) and plug-in hybrid vehicles (PHEVs) were registered between 2010 and 2019.
SMMT expects Britain to break its plug-in records, forecasting that businesses and consumers will take up around 287,000 of the latest zero-emission capable cars during 2021 alone – around one in six new cars.
Based on current forecasts, BEV registrations are also expected to exceed those of diesel by the end of 2022. Sales for the whole year are expected to be about 1.66 M new cars, some 30% below the average over the last decade.
The rise is even more remarkable given that 2021 is expected to be a relatively weak year for new car registrations, some -30% below the average recorded over the past decade.1 The semiconductor shortage has reduced overall global car production, but manufacturers have done all they can to ensure the availability of as many plug-in vehicles as possible.
Uptake rates of plug-in vehicles began to accelerate dramatically during 2020, as the billions of pounds invested by manufacturers in new technology resulted in the widest ever choice of zero emission-capable cars. More than a quarter of all car models available in the UK can now be plugged in.
Businesses have been particularly incentivised to invest in plug-in cars thanks to a range of tax breaks and grants, meaning around two in every three new BEV registrations this year have been for large fleets.
It’s a different picture in various parts of the UK, as explained by Ben Nelmes, head of policy and research at New AutoMotive, “In some parts of the country, as many as 1 in three new cars are fully electric.
“As world leaders gather in Glasgow, these figures are a reminder of the great progress the UK is making towards clean transport. We hope that other countries follow the UK’s lead by setting ambitious dates by which they will end the sale of new polluting cars. October’s new car registration figures showed the diversity of the market for battery electric cars in the UK – with no brand securing more than 10% of the market for new EV sales. Parts of the country are racing ahead in the switch to electric cars. Nearly 1 in 4 new cars bought in Newcastle in October was fully electric. ”
Regional highlights
Newcastle remained the city with the highest share of EV registrations, with 1 in 4 new cars being fully electric. Bristol and London are a close second. In some parts of the country – South West London and Oxfordshire – EVs make up 1 in three new cars sold.
DVLA figures gathered by New AutoMotive show Wales had 519 new electric cars registered last month, some 11% of the total while hybrids accounted for 24% with 1,128 cars sold. That means the combined percentages accounted for more than a third of all Welsh registrations in the month.
Three times as many electric and hybrid cars are registered in South-east Wales as in West Wales, reflecting the more rural and reduced charging network out of urban areas.
New car registrations have fallen for the fourth consecutive month, with a decline of -24.6% to 106,265 units compared to October last year, according to the Society of Motor Manufacturers and Traders. It’s the lowest since October 1991, some thirty years ago.
Plug-in vehicle uptake remained positive in the month before COP26, with battery electric vehicles (BEVs) equalling their September market share of 15.2% with 16,155 units, while plug-in hybrid vehicles (PHEVs) grew to 7.9% or 8,382 units.
Mike Hawes, SMMT Chief Executive, said, “The current performance reflects the challenging supply constraints, with the industry battling against semiconductor shortages and increasingly strong economic headwinds as inflation rises, taxes increase and consumer confidence has weakened.
“Electrified vehicles, however, continue to buck the trend, with almost one in six new cars registered this year capable of zero-emission motoring, growth that is fundamental to the UK’s ability to hit its net zero targets.
“With next year looking brighter, and even more new models expected, the continuation of this transition will depend on the preservation of incentives that overcome the affordability barrier, and the ability of the public and private sectors to increase public on street charging to allay EV driver concerns.”
| UK top ten October |
| Volkswagen Polo |
| MINI |
| Nissan Qashqai |
| Ford Focus |
| Vauxhall Corsa |
| Kia Niro |
| Volvo XC40 |
| Mercedes-Benz A-Class |
| Peugeot 2008 |
| Hyundai Tucson |
ENDS
Robin is the longest serving chairman of The Western Group. He's been vice chairman or chairman for over ten years and oversees the annual Western Group PR Driving Day each summer assisted by the group committee and supported by group members.
He contributes to a number of outlets in Wales and the UK, including the Driving Force editorial syndication agency feeding the biggest regional news and feature publishers in Britain.
Robin specialises in the Welsh automotive sector and motor related businesses with interests in Wales and publishes WheelsWithinWales.uk which covers news, features, trade and motor sport in Wales.
